They also note that other technologies, such as 4K and OLED, offer similar benefits at a lower price point.Īs a result, many consumers are choosing to stick with their current TVs or purchase cheaper models rather than investing in 8K.ĭespite these challenges, TV manufacturers remain optimistic about the future of 8K. However, some experts are skeptical of these efforts, arguing that 8K technology is still too expensive and not yet widely supported. Meanwhile, LG is partnering with celebrities and influencers to promote its 8K OLED TVs. Samsung recently launched its '8K For All' campaign, which aims to highlight the benefits of 8K technology and make it more accessible to a wider audience.

In response, TV manufacturers are launching marketing campaigns and promotional events to encourage consumers to upgrade to 8K. TV manufacturers are making a desperate attempt to revive interest in 8K TVs as they face declining sales and struggle to compete with other technologies.īrands such as Samsung, LG, and Sony have invested heavily in 8K technology in recent years, but sales have been slow due to a lack of content and consumer awareness.

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